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Tag: Alibaba

Liushen & Huxiaopang Credit photo Ctrip

Top 6 Chinese Heritage Brands: #5 Liushen Florida Water (六神花露水)

Posted by MHC on July 26, 2019July 26, 2019 in Press Review, What's on WeChat

The Chinese economic magazine Cyzone (创业邦) has identified the six Chinese heritage brands with higher sales potential, in China and globally. A surge of nationalism and nostalgia, a taste for crossover products: the Chinese do not seem to be willing to abandon the brands that are part of their history. Ranked fifth, Liushen Florida Water (六神花露水), a brand of the century-old Chinese cosmetics group Jahwa (上海家化), took a breath of fresh air by partnering with cocktail and restaurant brands.

GXG, Tmall

GXG, the brand that makes the link between LVMH and Alibaba

Posted by MHC on November 23, 2018January 7, 2020 in News, Press Review, Translations

In partnership with Tmall, the men’s fashion retailer GXG opens physical smart stores. The goal is to collect data on its customers and return to « the essence of retail. » “Why GXG won over both LVMH and Alibaba” This title introduces…

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