News Archives - Page 4 of 8

How do Chinese brands face the “Huawei effect”?

Posted by MHC on June 7, 2019June 17, 2019 in News, Press Review

All sides speculate whether other Chinese companies are likely to land on the U.S. Commerce Department trade blacklist, in the wake of China’s telecom giant Huawei. « Are the Chinese companies ready for this? », asks columnist Liu Qiudi (刘裘蒂) in the Chinese edition of the Financial Times.

Made in China: less prejudices among young French people?

Posted by MHC on May 31, 2019May 31, 2019 in News, Press Review

Unlike their elders, teenagers and young adults born around the 2000s did not have the United States as only imposed influence model. China, with its economic boom and its emerging brands, can also allure them.

China is already Ioma’s second largest market

Posted by MHC on May 17, 2019June 5, 2019 in News

Even before opening a physical store in China, Ioma has entered this market. The brand’s recent deployment through live-streaming and cross-border ecommerce was presented by Jean-Michel Karam, founder of the personalized beauty brand, at the last China Connect Paris.

Meitu to develop own beauty recommendation technology

Posted by MHC on May 10, 2019June 5, 2019 in News

Invited to China Connect, the conference that gathered experts in digital and mobile marketing in mid-March in Paris, Ian Wu, Meitu’s Head of Strategic Partnerships, introduced the latest technological advances of the Chinese group specialized in selfie applications founded in 2008.

China is taking the leadership in the offshore wind market

Posted by MHC on April 26, 2019April 26, 2019 in News, Press Review

National policies and competitive local wind turbine makers are supporting offshore wind installations along China’s eastern coasts. Opportunities might arise for composite manufacturers in this specific market.

Turning to the West, Li Ning (李宁) rebounds in China

Posted by MHC on April 19, 2019April 26, 2019 in News, Press Review

The collections the sportswear brand Li Ning (李宁) presented during New York and Paris fashion weeks won over ... the Chinese. And the Disney license has allowed the brand to continue its target rejuvenation.

Niu is betting on the connected urban electric scooter

Posted by MHC on April 12, 2019April 12, 2019 in News, Press Review

Chinese e-scooter start-up Niu has plans to expand into the Asian, European and American markets. The company expects favorable regulatory winds.

China to upgrade its composites industry through green development

Posted by MHC on April 5, 2019April 5, 2019 in News, What's on WeChat

National environmental regulations are putting growing pressure on the Chinese composites industry. Many companies have disappeared, and the remaining ones have no choice but opt for sustainable development via mechanization and innovation.

In search of the Chinese global fashion brand of tomorrow

Posted by MHC on March 29, 2019April 4, 2019 in News, Press Review

The online magazine Business of Fashion launches a competition among a selection of young Chinese fashion designers with high potential. It is unprecedented in a fashion industry that has always had a complex relationship with China.

Gucci’s pioneering ‘hybrid voice’ on WeChat

Posted by MHC on March 22, 2019March 22, 2019 in News, What's on WeChat

Both elitist and in tune with the times, playful and educational, luxury brand Gucci’s WeChat account has found the right tone to reach the Chinese in their own language, according to a specialist of cultural decoding who spoke at China Connect Paris.